F.X. Matt Brewing Company

Art Director August 2023 – February 2026

With 10 years of experience at a top 25 brewing company, I create brand-driven packaging and beverage graphics, in-store POS, advertising & sales materials, logos, and digital media assets for 11 separate beer and beverage brands. Experienced in end-to-end branding and campaign execution, including stadium and arena graphics, event creative, and retail support.

• Partner with marketing and sales to turn brand strategy into shelf-ready packaging and persuasive sell-in tools in an exceedingly competitive industry.

• Create or direct sell-in decks, one-sheets, brand toolkits, and retail presentation materials ensuring the story is clear and persuasive for distributors and accounts.

• Design and deliver production-ready packaging for cans, bottles, and multi-pack cartons and translating brand direction into shelf-ready executions across high-volume SKUs.

• Manage multiple projects simultaneously, partnering cross-functionally with marketing, sales, regulatory, production teams, and vendors to manage approvals, troubleshoot print challenges, and hit fast-paced deadlines.

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Flying Dog Brewery

Senior Graphic Designer April 2016 – August 2023

A “brand-first” brewery where our highly differentiated packaging/illustration and a clear point of view is deeply rooted in everything we do. From the liquid to the shelf, I helped ensure the Flying Dog brand was irreverent, loud, unapologetically craft.

Enthusiastically worked with original art by renowned artist Ralph Steadman to build out graphic-heavy print and digital materials, packaging, and on and off-premise event creative that align with brand/marketing, sales, and production team’s priorities and business needs.

With a real “try it, break it, reinvent it” energy at the brewery, I juggled overlapping design timelines while collaborating with marketing and production’s playground of constant exploration and inventive brewing.

Recognized for sharp attention to detail, outspoken and straightforward communication, and a hands-on, problem-solving mindset that keeps projects moving.

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Independent Contractor

Graphic Design Presently

Create design solutions for high quality marketing and brand strategy projects including website design, logo and identity design, product brand books, sponsorship proposals, and product graphic design and packaging. I establish design principles and standards that strategically align, clearly communicate and build awareness that raises visibility and drive brands forward. 

Clients include: Farmer Group — TUNE THC Beverages, The State of Maryland Department of Agriculture, McBee Strategic, Nike Wakeskating, The Boozy Mutt - Philadelphia, PA, David & Goliath, Sugarloaf Alliance, The Wakeskate Tour, Flatline Fabrication, Curny Crisps Portland, Whoopie Wonderland, Pro Athlete Reed Hansen/Kershaw Knives, Pro Athlete Kevin Henshaw/Area 52, Scott Wachtel Real Estate, Frederick Folk Fest

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Kalico Design

Graphic Design January 2014 – April 2016

Specializing in small business branding, I assisted entrepreneurs and growing companies in turning their business’s personality and goals into visuals that feel intentional, recognizable, and easy to apply. I created logos and brand systems (color palettes, typography, brand marks, usage guidelines) and translate that identity into practical marketing tools like business cards, signage, social media graphics, email headers, ads, menus, packaging, and promotional materials.

I also assisted in publishing and print design where I created polished, reader-friendly layouts for magazines, brochures, catalogs, reports, and multi-page marketing collateral, bringing strong expertise in typography, grid systems, hierarchy, and page flow, ensuring content is both visually compelling and easy to navigate. I handled print production details such as bleeds, trims, color management, image resolution, and vendor-ready file delivery so final pieces reproduce cleanly and professionally.

Clients include: Sass Magazine, United States Humane Society, FiND iT FREDERiCK, Frederick County Guide, Flourish with Amy Marsh, US Composting Council, Prince George County, VA, AIGA ADDY Awards

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Remote Wakeskates

Associate Brand Manager 2012 – 2016

Working closely with the owners to develop an assortment of immediate and long-term design solutions for product and design strategy, branded product information booklets, social media graphics, E-commerce website design and management, and trade show booth design. 

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The Wakeskate Tour

Marketing Communications Coordinator 2012 – 2014

Developed and executed project plans for social media and traditional marketing for audience connectivity and provided branded design assets for all participating sponsors. I composed and designed event proposals that contributed to a total of $150,000 in sponsorships from companies including Rockstar Energy, Nike, and SPY Optic.